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Home El Planeta Publishing  EVENTS & PROMOTIONS
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Tuesday, October 7,2008

EVENTS & PROMOTIONS

Health and Family The Event | The PowerMeter | 20 on The Move | Career Expos

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Health and Family the Event

The largest annual health and wellness Hispanic and multicultural event bringing hospitals, health-related organizations, financial institutions, cultural organizations and entertainment under the roof of the Agganis Arena.

We invite you to join us at Health and Family/Salud y Familia 2009, the largest multicultural health event in the region.

Hispanic News Press (HNP), publisher of El Planeta and Health and Family Bilingual Quarterly, since its inception has had a commitment to link health and community service providers with the Hispanic community. In 2006, HNP launched its first wellness event at Agganis Arena, Boston. The event featured not only health screenings and information, but also brought family entertainment and cultural outlets to the community in a way that was fun for the entire family. The title sponsor at this event was Massachusetts General Hospital and Univision along with 40 wellness and community sponsors participated in this free to the public event. It was a success that attracted over 3,500 people. In 2007, Ringling Bros and Barnum & Bailey Circus, with their youth fitness program Circus Fit, along with Boston Medical Center/Boston Medical Center HealthNet Plan were title sponsors and 60 other sponsors drew an estimated 5,000 people to the Arena. Our sponsors have found the event a great opportunity to interact with the community in a personal way. Ninety percent of those who participated in 2006 actually returned in 2007. To quote a staffer from Boston Medical Center/Health Net Plan:

“… this is a great event and we returned in a bigger way as we got good traffic and got to talk to people about health …”

Andrea Suponcic, Director of Event Marketing & Sales at Feld Entertainment states:

“Salud y Familia is a fantastic way to align your brand with core family values in the Latino community, as well as reach a relatively untapped, yet powerful, Boston market demographic.”

We held the event in 2008 on Sunday Sept. 28 and Ringling Bros. Barnum and Bailey became a title entertainment sponsor again. Massachusetts General Hospital was once again the title hospital sponsor. Health and Family 2008 counted with more than 70 sponsors and over 5,000 visitors. TAKE A LOOK AT PICTURES AND VIDEOS OF HEALTH AND FAMILY EVENTS

Early bird RSVP for 2009 event by December 3rd by e-mailing raulm@elplaneta.com



El Planeta-Metro Education & Career Expos


Tap into the promotional power of two targeted newspaper publications. These quarterly events put admissions directors and hiring managers face-to-face with potential students and working professionals who are too busy to attend campus visits or traditional job fairs.



20 On The Move Event

An annual event to celebrate the 20 On The Move special section, honoring the 20 Hispanic Executives making a difference in Boston.



The PowerMeter Event


An annual event recognizing the 100 most influential people for the Hispanic community in Massachusetts and celebrating The PowerMeter special section.



Customized promotions/events

From the celebration of Hispanic Heritage Month at Macy’s Downtown Crossing to the Latino Night at Huntington Theatre, we are well known for putting together creative events that benefit our clients brands, services and products.

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